Web content management (WCM) systems are used for creating, editing, and publishing digital content. Uploading and writing content becomes simple for those who are not adept at coding. The really really best web content management systems offer theme-oriented templates that can help create custom designs. WCM systems are ideally used in situations which involve coordination between teams working in content management. Generally, user-friendly systems that can be simply plugged into third party hosting platforms are preferred.
Some WCM systems are designed for easy integration with marketing software or with programs created for content analytics while others can create functionality for web designing and management of digital assets of an organization. The key features that top WCM systems from leading web development companies provide are:
· Web-based editing and publishing capabilities
· Templates for creation of content
· Collaboration and approval for content development and management
The Current WCM Scenario
The web content management space is being increasingly dominated by the Cloud over the past two to three years. Many organizations are keen to implement new CMS technology powered by the cloud. However, cloud-based WCM can be complex to handle and generally offer more single tenant cloud solutions than multi-tenant solutions. WCM vendors are focused on developing managed PaaS or Platform as a Service systems to deliver greater value for money to end-users. Customers will have to take a call on whether they want their hosting platform to be managed by their software vendor or should look for other alternatives.
One of the most popular and widely used WCM is WordPress. According to estimates, nearly 60 percent of websites using CMS prefer WordPress. Also, 24 percent of the whole web operates through WordPress. Some of the top users of WordPress are The New Yorker, Best Buy and Xerox. The system offers user-friendly web development tools for standard web pages and also for interactive business sites. WordPress has one of the largest user communities ready to help users improve their experience. It is expected to dominate the WCM scene in 2017 as well.
Another hugely popular and reputed WCM is the Magento content management system which is used for development of powerful ecommerce websites. Readymade themes and advanced capabilities are the key features of Magento. The system allows you to customize features using your own code. It is ideal for businesses on the growth trajectory and will find more users in 2017 for sure.
Drupal is likely to figure high on the top WCMs in 2017. This open source system offers a slew of tools and modules for creating content that’s relevant for your business and target audience. The CMS is ideal for websites that has to manage multiple pages and attracts heavy traffic. Drupal being a bit more complex than other similar systems may not be easy to grasp for those who are not exactly tech-savvy. You may incur extra costs towards hiring a technical team to manage the system. However, it is highly flexible and can be used to create blogs as well as business websites that are interactive in nature. Growing businesses can use Drupal to meet their ever-changing demands. Drupal too has a highly active community offering high quality support.
Small businesses looking for the best WCD system can settle for Joomla. It offers extensive customization options and is easy to use as well. The open source system is designed for those with coding experience. Joomla offers a broad selection of commerce and business tools that can be added to enhance the experience. Joomla is ideal for companies wanting to set up their first website. It is sure to a hot choice of businesses in 2017.